Italy is one of the many countries where LEGO products are popular. The LEGO Group has been selling their products in Italy since the 1960s, and there are now more than 20 LEGO stores in the country.
In addition to the physical stores, Italian consumers can also purchase LEGO products through the LEGO website and other online retailers.
The LEGO Group also operates a number of LEGO education programs in Italy, aimed at teaching children STEM skills through the use of LEGO bricks. These programs are offered both in schools and in community settings.
Over the years, Italy has been the inspiration for several LEGO sets, including the LEGO Colosseum set which allows builders to recreate Rome's most iconic monuments. The set includes over 9,000 pieces and is one of the largest LEGO sets ever produced.
Overall, LEGO products are loved by Italian children and adults alike, and the brand has become an integral part of Italian culture and playtime.
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